FOCUSED CONSTRUCTION
Focused website
A professional site with an agreed smaller content and functionality scope, built to the same quality standards.
- One-time build from
- $1,750
Build what you need. Choose how we manage it.
Choose the website and ongoing service you need. Applications, conversations, integrations and growth programs are independently scoped, with clear starting prices and operating responsibilities.
Every website earns ongoing attention
- Operate
Build priced separately. A focused, tailored or complex website can be paired with any monthly service level. Construction is priced by scope, not by the monthly package.
- Grow
Service priced separately. Essential monitors and advises; Continuous delivers approved requests; Autonomous prepares proactive SEO and content work for approval. Any tier can manage any website size.
ONE-TIME WEBSITE CONSTRUCTION
Size and complexity determine your build.
Construction is quoted against the pages, design, content, features and integrations your business actually needs. It is not linked to a monthly subscription level.
EXPANDED CONSTRUCTION
Tailored website
Broader information architecture, content and custom design patterns; complex systems are individually quoted.
- One-time build from
- $3,500
LARGE-SCALE CONSTRUCTION
Enterprise & ecommerce website
Large websites, online stores, complex catalogs, multiple audiences or significant integrations. Custom applications are scoped separately.
- One-time build from
- $7,500
The enterprise and ecommerce website tier begins at $7,500; application development and work beyond the agreed website scope receive individual quotes. The $250 planning payment is credited toward any related Colorbull website build.
INDEPENDENT MONTHLY SERVICES
Choose the ongoing service you need.
Every monthly tier works with any of the website build sizes above, or an existing suitable website. Your construction quote never forces you into a particular monthly package.
Website care and useful intelligence
Essential Presence
Ongoing website care with available analytics, useful fortnightly insights and a monthly Growth Brief. Small factual corrections are included, regardless of the original website build size.
- Ongoing website care
- $75/month, from launch
Typical fit
- Businesses of any site size that want professional website care and useful intelligence
- Owners who do not need routine discretionary design or content production
What is included
- The same professional design, technical quality, accessibility and search foundations as every Colorbull site
- Managed hosting, appropriate technical maintenance, website/form health checks and corrective repairs
- Latest collected analytics where sources are connected, with clear source-freshness limits
- Useful analysis and recommendations at least fortnightly when source data is available
- Monthly emailed Growth Brief; portal reporting access as features become available for the account
- On-request updates to existing factual details such as business hours and contact information
Quoted separately
- New service or landing pages, discretionary copywriting and redesigns
- Regular organic SEO articles and proactive content campaigns
- Advertising, social account management and review-response programs
- Major integrations, custom applications and extensive migrations
How growth services are added
We monitor and recommend. You decide whether to commission additional work or upgrade your website management level.
Recommended improvements, executed on request
Continuous Growth
More frequent website intelligence and an ongoing improvement relationship. Request or approve in-scope website changes without counting edits; minor preauthorized optimizations may be made proactively.
- Ongoing website management
- $500/month, from launch
Typical fit
- Businesses of any site size that request regular page and conversion updates
- Owners who want clear recommendations but retain control over material changes
What is included
- Everything in Essential Presence
- Weekly intelligence analysis, subject to data-provider availability
- Approved, client-requested in-scope content, page, layout and conversion improvements through a prioritized queue
- Occasional small, low-risk proactive optimizations within recorded standing permissions
- Quality checks, publishing verification and change history
- Monthly Growth Brief and quarterly website strategy review
What is not automatic
- An ongoing autonomous program writing new SEO articles without your request
- Changes to your agreed business, SEO or KPI strategy without explicit new approval
- Unrelated applications, major integrations or full rebuilds
- Paid ads, routine social management, reputation responses and multi-channel campaigns
How growth services are added
Unlimited in-scope requests means no per-edit allowance, not limitless simultaneous work. Significant updates require your request and approval; the work follows a managed delivery queue.
The Managed Site Standard: what professional operation should cover
Proactive website SEO and content growth
Autonomous Growth
An active organic growth program focused on your website: research search opportunities, prepare articles and page improvements, explain the evidence and submit material changes for approval before publishing.
- Website organic growth service
- $1,500/month, from launch
Typical fit
- Websites of any size that need an ongoing research-driven organic SEO and content operation
- Teams ready to approve proposed website changes informed by search and performance data
What is included
- Everything in Continuous Growth
- Daily processing of available website and search signals where the provider and agreed access permit
- Active topic/competitor search research and an approved SEO and KPI roadmap
- Proactive preparation of useful new website articles, landing pages and existing-page improvements
- Evidence, SEO rationale, previews and explicit client approval before material publication
- Controlled release, baseline tracking and monthly reporting on what changed and what happened afterward
Website only : not multi-channel management
- Advertising-account management or any advertising spend
- Posting to or managing social networks, newsletters or review replies
- Automatic changes to your locked business direction without fresh documented approval
- Bulk AI content quotas, guaranteed rankings, external PR or paid backlink acquisition
How growth services are added
We initiate research and prepare valuable website work within your approved strategy. You review and authorize material publication. Connected business-wide marketing is a separately purchased service.
MONTHLY VALUE, NOT JUST MAINTENANCE
Monitor. Recommend. Approve. Improve.
We look for meaningful signals, explain what matters to the business and propose useful next steps, rather than sending a generic uptime report.
Observations depend on available and connected sources. We do not invent traffic, competitor results or return-on-investment figures.
Essential Presence
Get a monthly Growth Brief and clear recommendations. Commission optional improvements when you choose.
Continuous Growth
Approve an in-scope website improvement. We prepare, test, publish and report on it without a monthly edit allowance.
Beyond the website
Social management, paid advertising, dedicated reputation services and larger creative programs are separately scoped.
TRANSPARENT PROJECT PAYMENT
Plan. Review. Approve. Launch.
Your $250 Website & SEO Master Plan is a standalone deliverable, normally provided within 1–2 business days after we have payment and required information. If Colorbull builds the site, the planning payment is credited against the total build price.
Review the website and provide feedback before signing for completion. Only then do you pay the remaining project balance. We supply the completed source files free before connecting your domain. Monthly website service billing begins at confirmed public launch.
INDEPENDENT MULTI-CHANNEL MARKETING
Integrated Growth.
From $2,500/month, separately scoped to selected marketing channels. The engagement may include basic paid advertising and relevant local or professional visibility, but it is not a website hosting package or an automatic bundle of Autonomous Growth.
Advertising platforms and management scope are agreed in writing. Media spend and third-party fees remain separate.
Add marketing beyond the website.
Autonomous Growth already provides proactive SEO and content creation for the website. Paid ads, social accounts, reputation campaigns and coordinated multi-channel marketing are separate engagements.
SEO & AI Search Visibility
Technical, on-page and content SEO, demand research and authority, measured across search and AI-assisted research.
Scoped to market and competition
Local SEO & Reputation
Business profiles, accurate local information and review operations for businesses with real locations.
Scoped to genuine locations and review volume
Content & Authority
Buyer-intent guides, case studies and expert content with a business purpose for every page.
Scoped to publishing depth
Paid Acquisition
Campaigns connected to landing pages and measurement on the property we already operate.
Management fee scoped to channels; media spend billed separately
Social Media Marketing
Channel strategy, production and community operations where the audience is actually active.
Scoped to channels, production and community management
Account-Based Marketing
Researched, personalized programs for qualified strategic accounts, coordinated with sales.
For qualified strategic accounts
Creative & Campaign Production
Ads, collateral, email and motion produced inside the same brand system as the site.
Scoped to campaign volume
Conversion Optimization
Evidence-led changes to forms, messaging and journeys, shipped and measured directly.
Scoped to traffic and testing depth
Email & Lifecycle
Follow-up, nurture and reactivation so captured intent is not wasted.
Scoped to journeys and volume
CRM & Marketing Automation
Routing, workflows and triggers that connect the handoffs between systems.
Scoped to systems and workflows
Analytics & Attribution
Measurement architecture, attribution and reporting that support budget decisions.
Scoped to channels, systems and reporting depth
Specialist services are quoted independently. Advertising spend and third-party fees are separate. Out-of-scope professional work can be scoped at $150/hour or quoted at a fixed price.
How the capabilities work togetherHow much does digital marketing cost?
CONNECTED SERVICES, PRICED INDEPENDENTLY
Extend your business without buying a forced bundle.
Start with the service you need. Every application, conversation channel, integration or growth program has its own scope and pricing. Ending one does not automatically end your website or other contracted services.
Applications
Application construction and the separately selected service responsible for operating it.
Client portals & booking
Implementation from $5,000
Independent management from $350/month
Final scope and provider costs agreed separately.
Cross-platform mobile apps
Implementation from $12,500
Independent management from $600/month
Final scope and provider costs agreed separately.
Enterprise & custom software
Implementation from $30,000
Independent management from $1,000/month
Final scope and provider costs agreed separately.
Native App Store support
Independent management from $450/month
Final scope and provider costs agreed separately.
AI & Automation
Dedicated setup, independently managed operations and third-party consumption billed against the agreed scope.
Website live chat & intelligent assistance
Implementation from $3,500
Independent management from $450/month
Final scope and provider costs agreed separately.
AI voice receptionist
Implementation from $6,000
Independent management from $900/month
Final scope and provider costs agreed separately.
CRM & workflow integration
Implementation from $4,000
Independent management from $350/month
Final scope and provider costs agreed separately.
Growth, Search & Assurance
Standalone consulting, remediation and repeatable services without duplicate charges for what website management already includes.
Customer reactivation
Implementation from $3,500
Independent management from $500/month
Final scope and provider costs agreed separately.
Advanced SEO/AEO audit
Implementation from $2,500
Independent management from $350/month
Final scope and provider costs agreed separately.
Accessibility & privacy assessment
Implementation from $2,500
Independent management from $350/month
Final scope and provider costs agreed separately.
Accessibility & privacy remediation
Implementation from $3,000
Final scope and provider costs agreed separately.
GTM strategy & commercial research
Implementation from $3,500
Final scope and provider costs agreed separately.
Prices are starting figures in USD, not fixed commitments for arbitrary scope. Usage-based AI, telecom, cloud, paid media, third-party licenses and specialist support are disclosed in each proposal. Website management and website build prices above do not change. Recurring services are independent line items and may have documented technical transition requirements when cancelled.
Buyer questions
What does the planning payment cover?
A detailed, portable Website & SEO Master Plan. It is also sold by itself if you are using another developer. When you proceed with Colorbull, the $250 is credited against your complete website build price.
When do I pay the remaining build fee and hosting?
You review the finished website, supply feedback and sign approval before the remaining build payment is collected. Eligible source files are then delivered free. The recurring website subscription begins only once the public website is confirmed live.
Will an Essential client wait a whole month for information?
No. Essential has meaningful data-backed insights at least fortnightly when sources provide useful information, alongside a monthly email brief. Full portal experiences are being verified and introduced; we can provide updates directly during that transition.
What improvements are automatic with Continuous Growth?
Continuous Growth includes approved, client-requested in-scope improvements through a managed delivery queue and occasional small, low-risk preauthorized optimizations. It does not automatically run a sustained article-publishing program.
What is included with Autonomous Growth?
Autonomous Growth proactively researches and prepares website SEO articles, pages and refinements within an approved strategy. Material changes are shown for review and approval before publication. It is a website-only organic growth service, without ad or social account management.
Does a larger website require a higher monthly plan?
No. Construction price is based on the size and complexity of the website. Ongoing service is your independent choice: Essential Presence, Continuous Growth or Autonomous Growth. You may combine any build scope with any monthly service tier.
Can I buy a focused website with Autonomous Growth or a large website with Essential?
Yes, either combination is available. The initial website quote covers construction; the monthly service is selected separately for the ongoing operations you need.
Is Integrated Growth another hosting tier?
No. Integrated Growth is a distinct, multi-channel marketing engagement starting at $2,500/month, with channels and deliverables specified in an agreement and advertising spend separate.
Can I get my source code at no cost?
Yes. Client-owned eligible source files are delivered after final project acceptance and payment, before launch. Raw exports remain free on termination. An optional managed website transfer starts at $250.
Does my site go live within 48 hours no matter what?
The normal target is 24–48 hours after sign-off, final payment, source delivery and all domain/hosting prerequisites are ready. Domain access, registrar or DNS delays outside our control can extend this.
Questions about delivery?
Our Help Center explains website planning and ownership, plus separate setup, usage, monthly operations and cancellation boundaries for applications, chat, voice, CRM and growth services.
See what we would change.
Start with a focused assessment of the property you have now. We look at the experience, search visibility, technical condition, conversion path and the opportunities that matter most before recommending scope.